Real men don't collect soft data

Gherardi, Silvia and Turner, Barry (1987) Real men don't collect soft data. Quaderni del dipartimento di Politica Sociale; 13 . Trento : Univesità degli Studi di Trento. Dipartimento di Politica Sociale.

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    A common usage in discussion of social science links quantitative styles of inquiry and data collection with a 'hard' view of the world, and qualitative approaches with a 'soft' view. As with many unexamined language patterns, these distinctions serve to convey tacit attitudes about the topic under discussion: the connotations of these terms are such as to suggest that 'hard' social science is masculine and to be respected, whilst 'soft' social science is feminine and of a lower order of activity. The message conveyed in these tacit usages is that quantitative work is courageous, hard biting, hard work.

    Item Type: Book as author
    Department or Research center: Sociology and Social Research
    Subjects: H Social Sciences > H Social Sciences (General)
    Repository staff approval on: 04 Nov 2014 11:53

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